Media

In 2016, a team of automotive professionals and data experts came together with a singular vision: to create a software solution that transforms the way dealerships manage and analyze their data. This vision gave birth to Benchmark, a product dedicated to delivering the best data experience in the automotive industry.

Data in Digestable Bites

Dive into all of our episode of “Shifting Gears!” as Dan Trinidad simplifies the complexity of dealership management in digestable bites. 

Click the episode below to listen to each!

  • Episode 1 – Last Click Attribution
  • Episode 2 – Multi-Channel Attribution and Influence
  • Episode 3 – Hard Conversions vs Soft Conversions (Coming Soon)

Benchmark In The Press

New Benchmark Data Suite Debuts

The Benchmark Data Suite is designed to track and manage important data in one location for better decision-making and profitability. Read more about this transformative platform in AutoDealer Today.

Maximize Your Automotive ROI: Expert Insights with Dan Trinidad

Join Dan Trinidad, Founder and CEO of Benchmark Data, as he dives deep into the crucial question every business faces: “What’s my ROI?” Discover practical tips on how to optimize your marketing strategies, enhance process efficiency, and leverage software systems for better business outcomes. Whether you’re a business owner, general manager, or executive, this video will empower you with the knowledge to understand and improve your return on investment across various marketing channels.

Benchmark Data Suite, the industry leader in automotive solutions for actionable decision-making across dealerships, proudly announces the launch of the Benchmark Alert System. This state-of-the-art feature empowers dealers by leveraging their data when it matters most, enabling immediate performance improvements through real-time, actionable insights provided via weekly alerts.

Spotlight on….Benchmark Data Suite

Dan Trinidad, Founder and CEO of Benchmark Data Suite on recent innovations that sets Benchmark Data Suite apart.

“Auto Group View enables the accurate display of data for all dealerships in one centralized location. The larger the group, the more attractive this feature becomes due to its efficiency and ease of use.

Overall, our platform saves auto groups time, energy, and money by providing accurate, actionable insights and streamlined processes.”

Automotive Partners Association

Dan Trinidad, Founder and CEO of Benchmark Data Suite, discusses what makes the Benchmark Business Intelligence (BI) platform cutting edge. 

Also, Jonathan Dawson of Sellchology jumped in to give us some interesting tidbits on presenting to dealers as well as information on the upcoming APA Meeting in Atlanta.

Listen in to Peter Smith, and Dan Trinidad’s Clubhouse edition.

John Ellis, Tim Hayden, and Dan Trinidad
Data Rules The Kingdom

Dan Trinidad is a visionary leader with decades of experience in the automotive industry. As the CEO of DealerFox, LLC, he has revolutionized the way dealers and marketers optimize their performance and profitability. At the heart of his innovative approach is the Benchmark Data Suite, a platform that leverages data-driven solutions to deliver actionable insights and strategies.

Please join Dan along with Tim Hayden and John Ellis as we discuss how Data rules the Kingdom in the Automotive Innovators & Disruptors Clubhouse room Thursday July 11th at 8PM Eastern/5PM Pacific.